Welcome to the Idea Blog at Seneca Promotional Products. As an independent dealer for Kaeser & Blair, the leading promotional products company, I have access to literally thousands of products from hundreds of different manufacturers. I’m often asked what’s the best product to put my company logo on? The truth is, there is no best product. A careful look at your marketing objectives, target audience, and budget will narrow down the range of products to consider.

That’s part of my goal for this blog. Oftentimes small business owners want recommendations but are afraid to inquire for fear of being on the receiving end of a high pressure sale. There is a myriad of sources online for custom imprinted promotional items and sales aids, but they are typically impersonal and consist of thousands of items with bare-bones descriptions and a shopping cart.

Seneca Promotional Products operates differently. I believe in building long-lasting relationships with my clients. That happens when I take the time to understand the customer’s needs and what they want to accomplish with their marketing. An online ordering system makes the sale, but doesn’t get me involved in helping you, the business owner or organization, attain your objectives. Don’t be afraid to call or e-mail me with questions about which products would work well for your promotion. I don’t bite, and there’s never any pressure.

I also believe in education and that’s what this blog is all about. I’ll examine different types of businesses and organizations and come up with some suggestions and why I think they would fit the bill. As I write more, the blog can be a resource for promotional products that might be a spark for an idea for you.
In any case, feel free to leave comments. I’d love to discuss how custom imprinted promotional items can fit in to your marketing plan.

- Bob Harrison